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Celebrating 25 years of daring creativity, de GRISOGONO may be a relative newcomer in high jewelry, but founder Fawaz Gruosi has always been confident in his vision. Gruosi is clearly not alone in this confidence; De GRISOGONO broke industry records in 2017 at Christie’s auction of “The Art of de GRISOGONO, Creation 1,” a necklace sold at the Magnificent Jewels sale in Geneva. Gruosi began sharing his passion for ornate and colorful jewelry from a small shop in Florence. Moving to Geneva, the birthplace of the high jewelry tradition, Gruosi took risks that paid off, bringing his designs to a worldwide market. Raising the black diamond to a highly coveted status amongst those with a passion for eclectic, playful, yet refined pieces, Gruosi is known worldwide as the “King of Black Diamonds.” Gruosi’s designs are daring and captivating, using the very best in gemstones. Colors come to life. Dazzling emeralds play off the sparkle of white diamonds. When jewelry lovers put on a de GRISOGONO piece, they know they are embracing something special. De GRISOGONO is also known for its elegant and modern timepieces, modern wonders of accuracy, detail and innovation. These watches pay tribute to the tradition of Swiss engineering and craftsmanship while elevating the fundamentals and style for the modern world.